Analisis Penjualan Iklan DisplayDan Iklan Baris Pada PT WSL

Noviana, Atika and Pentiana, Destia and Wijaya, Lihan Rini Puspo (2017) Analisis Penjualan Iklan DisplayDan Iklan Baris Pada PT WSL. Makalah Ilmiah Mahasiswa.

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Abstract

This final project aims to know the proportion of sales, percentage of sales growth, and the company's efforts to increase sales of display advertising and classified ads. Data source used is primary data and secondary data. Primary data in the form of interview result and secondary data in the form of sales report of PT WSL. The method used is descriptive quantitative. The results of data analysis is the proportion of display advertising sales is much larger that is 98.79%, while the classified ads is 1.21%. The percentage of display ads sales growth is slightly larger at 6.39%, while the percentage of ad sales growth is 6.24%. The Company has implemented several activities to increase advertising sales. Keywords: Classified Ads, Display Advertising, Sales Growth

Item Type: Article
Subjects: H Social Sciences > HF Commerce > HF5601 Accounting
Divisions: > Prodi Akuntansi
> Prodi Akuntansi
Depositing User: Mr Wanto Wiyadi
Date Deposited: 27 Sep 2017 02:03
Last Modified: 27 Sep 2017 02:03
URI: http://repository.polinela.ac.id/id/eprint/18

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